5 Tips to Transform Market Volatility into LTC Sales from Securian

Does this sound familiar? “With the market so shaky, clients don’t want to pull money for LTC.”

Here’s what top agents know: This thinking can be dangerously short-sighted.

Self-funding LTC means clients could end up pulling more from their portfolio later – without the benefit of leverage an LTC policy provides. And if markets are down when care is needed, they could be relying on declining investments for care AND income.

No backstop. No plan B. Just dwindling resources at the worst time.

Volatility isn’t a reason to wait — it’s precisely why LTC solutions make sense NOW. They provide guaranteed protection regardless of tomorrow’s market.

Watch our 3-minute video showing the crucial role an LTC solution plays in a portfolio. A role that becomes even more critical during times of market uncertainty.