LIAM: Focus on Hispanic and Latino Americans

Take a closer look at this burgeoning population.  The 2020 Census shows…the Hispanic or Latino population was 62.1 million in 2020. This population grew 23%, while the non-Hispanic or Latino population grew 4.3% since 2010. Watch this dynamic conversation about the nuances of and buying power within this community, how their unique characteristics and culture shape your interactions, and the magnitude of the opportunity they present within the financial services landscape.