Important Compliance Notice
Americo is committed to helping you build your business in a compliant and ethical manner. Please take the time to review our new Advertising Guidelines and Compliance Guidelines to ensure that all applicable subjects are incorporated into your everyday business practices.
Please review the ‘Prohibited Practices’ section of the Compliance Manual. Signing for a client under any circumstance is prohibited – this includes eApplications. Agents who sign for clients will be subject to termination.
Also as a reminder, when completing an application for any product, it is critically important that you ask every health question. Failing to do so is a disservice to your clients, as it leaves them vulnerable to contestability in the claims process. Be sure your client understands the questions and answers them truthfully, so you don’t leave them without the valuable coverage they need.
If you sell annuities, please take a moment to review our Producer’s Guide for Annuity Suitability which includes information on Americo’s suitability guidelines.
An important part of the Americo service package is the assistance we provide to you in developing materials that are compliant and consumer-oriented. All agent-created advertising materials must be approved by Americo, in writing, every 12 months. More frequent approvals are required if there are any changes to the products being promoted. Advertising includes anything that is used in conjunction with an Americo product sale, even if the Americo name is not used. Advertising also includes social media posts, agent recruiting and training materials. You will find complete details in the Advertising Guidelines. For your convenience, we have created Advertising Request Guidelines to assist in submitting your materials for review. Materials can be sent to Marketing.Support@americo.com.
Per the terms of your agent contract with Americo, failure to abide by our guidelines may result in termination of your contract.
We thank you for your commitment to Americo.