We Need to Talk… About Life Insurance!

It’s always a good time for life insurance awareness

Every September, the life insurance industry comes together to recognize Life Insurance Awareness Month (LIAM). This campaign is designed to educate consumers about the importance of life insurance and the role it plays in protecting families’ financial security. But life insurance awareness isn’t something that should only be discussed one month a year. Despite the fact that people generally recognize the value of life insurance, LIMRA research shows that almost half of Americans are uninsured and many more do not have enough coverage.

It’s always a great time to talk about life insurance! Did you know that we have a dedicated life insurance awareness webpage? Between our dedicated life insurance awareness page and easy-to-use pre-built client marketing resources available in Campaign in a Box, we have all of the tools needed to get the life insurance conversation started.