[REPLAY] New Long-Term Disability Income Protection+ | Broader Placement. Better Outcomes. From Assurity

Recorded 02/03/2026 

Putting Income Protection+ to Work Across Client Types 

One of the biggest challenges with income protection is finding a solution that works just as well for a skilled tradesperson as it does for a highly paid professional. 

That’s where Assurity’s new long-term disability solution – Income Protection+ stands out. Its flexibility allows you to adapt the conversation based on who’s sitting across from you. 

Here’s how it can apply to three clients you likely talk to every week: 

  • The Nurse Practitioner or RN
    Long, demanding shifts mean job duties matter. Coverage recognizes the substantial duties of their role, helping protect income if they can’t perform their specific work.
  • The Electrician or Carpenter
    Physically demanding jobs carry higher risk. Affordable designs and accident-focused options can fit blue-collar budgets without giving up core protection.
  • The Project Manager
    Often overlooked but highly exposed. Flexible elimination periods help align coverage with employer benefits while keeping premiums competitive.

Whether you’re working with a business owner, a dental hygienist, or a mid-level professional, this approach lets the product adapt to the client—not the other way around. 

We walked through these exact sales scenarios during our webinar.